THE CONCIERGE BOOM AND THE 'SUNSHINE' BRAND.
The concierge business is booming big time now with more and more firms
springing up and advertising their services to a Nigerian audience. Such
companies offer up everything from the uniformed maid with a higher
level of education to the well-dressed and well-spoken chauffeur who
picks you up when you arrive from your local, regional or international
trip, and doubles as a butler and ‘Man Friday’.
The concierge business is not new here in Nigeria because it has always
existed albeit in a very crude and unrefined manner as opposed to what
the new wave of concierge business owners are packaging.The rich and
upper class of society including expatriates have always tapped into
this small but existing concierge industry which caters to their every
whim, but at a steep price which was unattainable for the middle income
and average family that had to rely on relatives, young boys and girls
fleeing from hard living conditions of the hinterland. Getting help this
way came with a lot of hiccups though, as these young boys and girls
were usually ill-prepared for the chores bequeathed on them with
attending punitive results. Usually untrained, these services were not
well rendered and not well paid for or acknowledged.
The word ‘concierge’ meaning “keeper of the keys”, is a French word. It
originated in France where it meant an employee who lives on the
premises of an apartment building or hotel and serves as a general
property caretaker with duties similar to those of a janitor. However,
while the term is most commonly used in hotel environments, its
influence can be found everywhere in the world today, from the
blistering heat of Dubai to the cooler regions of Russia.
The concierge business has expanded past keeping the keys to an
apartment building though. It encompasses a lot more, including
providing chauffeur services, house keepers, cooks, stewards, and other
personnel who help around the house and office. These personnel can
provide both temporary and permanent services and some are known to
charge per hour as it obtains in the Western world.
The goal of a personal concierge is to take care of all the odds and
ends that get overlooked in the frenetic pace of daily life. A concierge
can do the things that have to be done so that you can do the things
that you want to do. Just see them as corporate major-domos. All you
have to do is imagine it (within reason) and it will be done.
Personal concierge services also have gone virtual. For a set fee,
companies and corporations can get a 24-hour-a-day phone and email
access to concierges for their employees and clients. These are less
costly and less intrusive. Also, some large apartment buildings or group
of buildings retain the use of a concierge. The concierge may, for
instance, keep the mail of absent dwellers; be entrusted with the
apartment keys to deal with emergencies when residents are absent;
provide information to residents and guests; provide access control;
enforce rules; and act as a go-between for residents and management when
management is not on-site.
Concierges are also very useful when you are just starting a business
and you cannot afford a PA and or administrative staff just yet.
Corporations can also with a set-up fee contract a concierge company for
employees and their customers. For employees, it will be included in an
employee satisfaction package, while for customers it will be included
in customer loyalty schemes. The concierge industry is very popular in
the Western world, where it is being utilized for everybody:
celebrities, the rich and regular ‘Joes’. Its introduction in Nigeria is
gradual, but is still mostly limited to hotels and airports.
Indigenous Sunshine Concierge Group, LLC has been set up with a wide
range of exclusive concierge services aimed at making life stress-free
for all cadre of people touching every aspect of lifestyle from personal
to corporate services that individuals, small businesses and big
corporates can benefit from.
What are you waiting for?? Join us today and enjoy a bespoke lifestyle!!!
Shirley Ugwu (Founder/CEO)
shirley.ugwu@gmail.com
www.sunshineconciergegroup.com
Tel. 1: 0805-979-7467
Tel. 2: 0805-979-7410
Country Code: (+234)
#SLD-ConciergeBuzz
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